Rowenta Straightener Wet & Dry XL SF5010F0

40% faster straightening.

Offering versatile and quick styling made easy, the Rowenta Wet&Dry Pro Hair Straightener was designed to get you out the door looking your best in no time. Discover convenient, time-saving styling straight out of the shower with this easy-to-use straightener that lets you straighten on both dry hair and towel-dried hair still moist to the touch. The Nano Ceramic coating leaves hair fully protected, with the ionic generator to reduce frizz and leave hair with a touch of stunning radiance.

Your new secret weapon for gorgeous looks on those rushed mornings! The Rowenta Wet&Dry Pro Hair Straightener offers unmatched convenience, with versatile straightening on both dry hair and towel-dried hair still moist to the touch. Enjoy easy styling straight out of the shower, saving maximum time in your morning routine, with a straightener offering all you need to look your best every day: The new Nano Ceramic coating leaves hair fully protected for styling with total peace of mind, while the ionic generator reduces frizz and leaves hair smooth, manageable and enhanced with radiant shine. Extra-wide plates ensure great straightening on even thicker hair types, with the floating plates system for one-stroke efficiency. With 6 temperature settings—from 130 °C to 230°C—easily adjustable through a simple and intuitive LCD screen, this high-performance straightener offers outstanding results on all hair types.

ULTIMATE CONVENIENCE: Get styling straight out of the shower and save maximum time, with a Wet and Dry hair straightener that offers perfect results on towel-dried hair still moist to the touch.

RADIANT SHINE: The ionic generator reduces static and frizz and leaves hair smooth, manageable and enhanced with radiant shin.

NANO CERAMIC COATING: Straightening that leaves your hair fully protected, with a Nano Ceramic coating that ensures sleek hair with total peace of mind.

EXTRA-WIDE PLATES: Designed for fast results even on the thickest hair, extra-wide plates (9 x 4.5 cm) cover all hair types with total ease.

REPARABILITY: A 10-year repairable product—with low-cost, fast delivery from 6500 repair centers worldwide—part of our commitment to help protect the environment and cut down on waste.

ONE-STROKE EFFICIENCY: The floating plate system adjusts both plates according to thickness, ensuring one-stroke efficiency and optimal pressure with every movement.

LCD SCREEN: A simple and intuitive design with a crystal-clear LCD screen for adjusting the temperature with total ease.

6 ADJUSTABLE TEMPERATURES: Six versatile settings from 130 °C to 230 °C to cover all hair types.

RESULT/ USAGE

Plates coating: Ultra Shine Nano Ceramic

Functions: Wet and dry

Floating plates: Yes

Number of floating plates: 1

Hair type: Wet hair

Gender: Mixed

Plates dimension: 45 x 90mm

Adjustable temperature: 130°C to 230°C

HAIR RESPECT AND ERGONOMY

Ionic function: YES

ERGONOMY/COMFORT OF USAGE

Hanging loop: YES

Display: LCD

Heating indicator: YES

Security: Lock-system

Auto-off: YES

Heat-up time: 30

TECHNICAL SPECIFICATIONS

Voltage: 110-240 V

360°cord: YES

Type of heating element: Ceramic

Power cord length: 1,80 m

Colours: White & silver

NEED

Straightening: Yes

HAIR RESULT

Straighten: Yes

Curl and wave: Yes